LONDON/MUMBAI/NEW YORK: Gold loves a crisis, the old adage goes. And with prices up 13% this year to their highest since 2012 and many predicting further gains as investors search for safe places to put their money, it looks true for the coronavirus crisis so far.
But, as individuals and countries alike see a drop in income, traditional gold consumers in India and China are buying less and central banks are cutting purchases. Without them, gold’s run higher may be hard to sustain.
For now, gold costs around $1,700 an ounce.
Driven by investors’ clamour for insurance against economic turmoil and the potential devaluation of assets and currencies, some predict a bull run reminiscent of gold’s price rally to record highs just shy of $2,000 in 2011.
Bank of America Merrill Lynch has even said it could touch $3,000 by the end of next year.
But if history is any guide, it takes a sustained period of rising demand to really drive gold higher, and given the depth of the economic recession economists expect because of the coronavirus, individual consumers may be buying less gold for some time to come..
“You encounter a lot of conventional wisdom around gold, like that inflation drives it up, or a bad environment does,” Andrew Sheets, chief cross-asset strategist at Morgan Stanley, said.
But gold is not so straightforward, he said. “Look at 2003-2012, gold basically went up in every possible scenario. Boom, bust, crisis, no crisis. Then for a few years it just went down every year.”
ATTEND THE TREND
In the last half century, gold has had two spectacular bull runs.
The first was triggered when governments gave up control of gold prices and relaxed prohibitions on private ownership around 1970.
That released a surge of pent-up demand, said Fergal O’Connor, a lecturer at Cork University in Ireland who has researched gold prices. Along with political and economic convulsions and a rush of speculative investment, this pushed gold from $35 an ounce to around $800 in 1980.
The rally peaked, and two decades of weakness followed as central banks sold thousands of tonnes of gold. By 1999, an ounce cost $250.
Then the tide turned, as the structure of the market changed. European central banks agreed to coordinate sales, stabilising prices. China allowed more people to own gold, and purchases soared. Exchange traded funds (ETFs), which store gold on behalf of investors, also provided an easier way for people to hoard gold bars.
Between 2003 and 2011, annual gold demand rose from around 2,600 tonnes to more than 4,700 tonnes, according to the World Gold Council.
The rally ended as high prices punctured demand. Prices then stagnated until last year, when central banks began to lower interest rates, pulling down bond yields and making non-yielding gold more attractive.
HOLD ON TO GOLD
The 2008 financial crisis arrived in the middle of gold’s last big rally – fuelling it, rather than starting it.
Early in that crisis, gold prices fell sharply as a broader plunge across assets forced investors to raise money by selling what they could.
The same thing happened as the global spread of the coronavirus caused a market panic.
In 2008 and 2020 alike, investors moved back to gold in response to central banks’ massive monetary stimulus that reduced bond yields and raised the risk of inflation that would devalue other assets and currencies.
“Financial repression is back on an extraordinary scale,” analysts at Bank of America said, predicting that interest rates in most large countries will be “at or below zero for a very long period of time”.
Some investors say asset-buying by central banks is tantamount to printing money and dilutes the value of the dollar, again adding to the appeal of gold. Unlike money, “the Fed can’t print gold,” BofA said.
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